Public Relations Progress

The PR group consists of 4 members. Our mission is to effectively communicate and market our project to our target audience, the campus and local community, using several different forms of media outlets while maintaining the utmost professionalism. We are always working toward the project's central mission: To enhance and support domestic and international educational programs through establishing local partnerships while emphasizing cultural understanding.

Our group has its own goals which we are striving to reach.
-To inform the campus and local community of our project
-To keep the campus and local community informed of progress -including development in our project, upcoming events, and accomplishments
-To measure and evaluate results

Our group has made quite a bit of progress in the short time since class has started. To help get the word out about our project we have created this blog, made a Facebook page, and are in the process of designing a website.

As a class we are hosting "Dominican Day" in November. It will be located in the Shippensburg University CUB MPR. We encourage everyone to attend. There will be Dominican dance lessons, food, and even Spanish lessons. Our group has begun designing a flyer about "Dominican Day" which will be distributed around campus as well as to our various partners.

News releases are also going to be sent to various media outlets about our project and any events we have. The PR group is also making a brochure to distribute to our partners and anyone else who is interested in our project and is looking for more information.

Shippensburg University's homecoming is October 17, 2009. Our group has come up with the idea to make pom poms. Who doesn't love a pom pom to cheer on their team? What makes these pom poms relevent to our project are the colors. Both the Dominican flag colors and Shippensburg University's colors are red, white and blue. Our class will have a table set up at the homecoming game where you can obtain a pom pom for a donation to our cause. Please come out and show your support for our project as well as for our school!